We Help the World’s Best Leaders Create High-Performing Teams

Science-based trainings that take your team to the next level

Recognized as an Industry Leader

Our workshops and keynotes are laser-focused on delivering proven strategies that ignite performance.

Keynotes

Our workshops and keynotes are laser-focused on delivering proven strategies that ignite performance.

Keynotes

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Workshops

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Train the Trainer

ignite80

World-Class Companies We’re Proud to Have Served

MassMutual
ABInBev
IBM
Cognizant
Biggest Loser
Sun Life
Blue Cross Blue Shield
ADP
Washingtonian
Entrepreneurs Organization
Walgreens

Meet Our Founder

Ron Friedman, PhD

Meet Our Founder

Ron Friedman, Ph.D., is an award-winning social psychologist who specializes in human motivation.

Ron has served on the faculty of several prestigious colleges and universities and has consulted for political leaders, leading non-profits, professional sports teams, and many of the world’s most recognized brands.

Popular accounts of his research have appeared on NPR and in major newspapers, including The New York Times, Financial Times, the Globe and Mail, Washington Post, The Guardian, as well as magazines such as Men’s Health, Entrepreneur, and Success. He is a frequent contributor to the Harvard Business Review, Psychology Today, Fast Company, Forbes, and CNN.

Books by Ron Friedman, Ph.D.

The Best Place to Work

Ron’s first book, The Best Place to Work, translates over 1,000 research articles into actionable strategies that any leader can use to elevate their team’s performance and create an extraordinary workplace.

 

It was named an Inc. Magazine Best Business Book of the Year, and was described as “stunning,” “eye-opening,” and “a contemporary classic” by New York Times bestselling authors Daniel Pink, Adam Grant, and Marshall Goldsmith. To date, more than 60,000 copies of The Best Place to Work have been sold, and it’s been translated into seven languages.

Decoding Greatness

Ron’s newest book, Decoding Greatness, reveals how top performers rise to the top of their profession using a secret strategy that accelerates their learning, unlocks their creativity, and supercharges their success.

 

Decoding Greatness was a national bestseller, received an Axiom award for business innovation, and was selected by Amazon's editors as one of the year's best non-fiction books.

Books by Dr. Ron Friedman, Ph.D.

The Best Place to Work

Ron’s first book, The Best Place to Work, translates over 1,000 research articles into actionable strategies that any leader can use to elevate their team’s performance and create an extraordinary workplace.

 

It was named an Inc. Magazine Best Business Book of the Year, and was described as “stunning,” “eye-opening,” and “a contemporary classic” by New York Times bestselling authors Daniel Pink, Adam Grant, and Marshall Goldsmith. To date, more than 60,000 copies of The Best Place to Work have been sold, and it’s been translated into seven languages.

Decoding Greatness

Ron’s newest book, Decoding Greatness, reveals how top performers rise to the top of their profession using a secret strategy that accelerates their learning, unlocks their creativity, and supercharges their success.

 

Decoding Greatness was a national bestseller, received an Axiom award for business innotvation, and was selected by Amazon's editors as one of the year's best non-fiction books.

Why ignite80?

Cutting-edge
content

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Our programs translate breakthrough scientific findings into practical strategies that elevate performance.

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Grounded in
science

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Every strategy we teach is based on peer‑reviewed academic research in human motivation, neuroscience, behavioral economics, and human physiology.

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Relentlessly
actionable

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All of our trainings teach actionable strategies that measurably improve performance and reliably deliver results.

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Award-winning
training

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Our programs and trainers have received prestigious awards for teaching excellence.

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Is everything we know about “great workplaces” wrong?

Discover the truth about creating top-performing teams and organizations.

Where should we send your eBook?

In addition to receiving the free eBook, you'll also get science-based tips on boosting your health, happiness, and productivity in emails from author Ron Friedman, Ph.D. You can unsubscribe at any time.

We love partnering with ambitious leaders. Let's talk
about how we can support you.