Master the Secrets of
High-Performing Teams
Science-based trainings that take your team to
the next level
Science-based trainings that
take your team to the next level
Recognized as an Industry Leader
Recognized as an Industry Leader
Unforgettable learning experiences powered
by breakthrough scientific insights.
Unforgettable learning
experiences powered by
breakthrough scientific insights.
Workshops
Upskill your leaders with an interactive training
Keynotes
Motivate your team with a high-energy,
science-based presentation
Keynotes
Motivate your team with a high-energy, science-based presentation
World-Class
Companies We’re
Proud to Have Served
World-Class Companies We’re Proud to Have Served
Meet Our Founder
Ron Friedman, Ph.D., is an award-winning social psychologist who specializes in human motivation.
Ron has served on the faculty of several prestigious colleges and universities and has consulted for political leaders, leading non-profits, professional sports teams, and many of the world’s most recognized brands.
Popular accounts of his research have appeared on NPR and in major newspapers, including The New York Times, Financial Times, the Globe and Mail, Washington Post, The Guardian, as well as magazines such as Men’s Health, Entrepreneur, and Success. He is a frequent contributor to the Harvard Business Review, Psychology Today, Fast Company, Forbes, and CNN.
Meet Our Founder
Ron Friedman, Ph.D., is an award-winning social psychologist who specializes in human motivation.
Ron has served on the faculty of several prestigious colleges and universities and has consulted for political leaders, leading non-profits, professional sports teams, and many of the world’s most recognized brands.
Popular accounts of his research have appeared on NPR and in major newspapers, including The New York Times, Financial Times, the Globe and Mail, Washington Post, The Guardian, as well as magazines such as Men’s Health, Entrepreneur, and Success. He is a frequent contributor to the Harvard Business Review, Psychology Today, Fast Company, Forbes, and CNN.
Books by Ron Friedman, Ph.D.
The Best Place to Work
Ron’s first book, The Best Place to Work, translates over 1,000 research articles into actionable strategies that any leader can use to elevate their team’s performance and create an extraordinary workplace.
It was named an Inc. Magazine Best Business Book of the Year, and was described as “stunning,” “eye-opening,” and “a contemporary classic” by New York Times bestselling authors Daniel Pink, Adam Grant, and Marshall Goldsmith. To date, more than 60,000 copies of The Best Place to Work have been sold, and it’s been translated into seven languages.
The Best Place to Work
Decoding Greatness
Decoding Greatness
Ron’s newest book, Decoding Greatness, reveals how top performers rise to the top of their profession using a secret strategy that accelerates their learning, unlocks their creativity, and supercharges their success.
Decoding Greatness was a national bestseller, received an Axiom award for business innovation, and was selected by Amazon’s editors as one of the year’s best non-fiction books.
Why ignite80?
Cutting-edge content
Our programs translate breakthrough scientific findings into practical strategies that elevate performance.
Cutting-edge content
Our programs translate breakthrough scientific findings into practical strategies that elevate performance.
Grounded in science
Every strategy we teach is based on peer‑reviewed academic research in human motivation, neuroscience, behavioural economics, and human physiology.
Grounded in science
Every strategy we teach is based on peer‑reviewed academic research in human motivation, neuroscience, behavioural economics, and human physiology.
Relentlessly actionable
All of our trainings teach actionable strategies that measurably improve performance and reliably deliver results.
Relentlessly actionable
All of our trainings teach actionable strategies that measurably improve performance and reliably deliver results.
Award-winning training
Our programs and trainers have received prestigious awards for teaching excellence.
Award-winning training
Our programs and trainers have received prestigious awards for teaching excellence.
